A Marketing Tip You May Not Want to Know but Using it Will Skyrocket Your Business

The other day I stopped at a grocery store I had never shopped at before. After going through the check out line, I discovered that I was supposed to bag my own groceries.

Although I do not mind bagging my own groceries, I had not done it since I was a kid. First I struggled getting the plastic bags to release from the dispenser. Instead of one plastic bag, I pulled out 15-20. Next, I had trouble getting the plastic bag to open so I could put my groceries in. But after several attempts I finally got one bag of groceries packed.

However, I was too slow and I was holding up the line as well as the cashier. So the cashier jumped in and started helping me. I watched as an 18-year old kid moved faster than lightening bagging up my groceries. In fact, the kid was so fast; he had bagged up 11 compared to my 1.

It was at this point that I realized something: It doesn’t matter how smart or intelligent you are when performing a task for the first time. The important thing to remember is that the more often you do a task, the faster you become and the higher level of expert status that you receive.

For example: Have you ever tried to hang a wallpaper border? The first one you did in your life probably took over an hour. But if your job was to hang wallpaper borders every day, 5 days a week – how long would it take you to hang the border? I talked to a decorator that said it used to take her 1 hour to hang a 10-foot wallpaper border. Now she can do the job in less than 5 minutes. But in order to achieve that level, she said she had to hang wallpaper borders in over 350 houses.

A Lesson For Your Business That You May Now Want to Know

Many people today start a business and expect to achieve expert level within 30 minutes (a little bit of an exaggeration). What do you think would have happened if the decorator had given up because she didn’t want to spend time hanging wallpaper in 350 homes before achieving an expert skill level? Suppose she wanted to be at that level within 30 days after starting her business? Do you think this would be a possibility? Of course not. And for the decorator to continue thinking she can, or wasting time trying to find ways to cut corners, everything she does with these goals in mind is simply a waste of time.

Although most people do not want to know the truth, I am going to tell you anyway and hopefully it will wake up some people out there reading this.

It’s like this folks: Unless you have an unlimited about of money that you don’t know what to do with, or if you have relatives and investors with an unlimited amount of money to back you – you ARE NOT GOING TO GET RICH OVERNIGHT. That I can guarantee.

Just like the decorator who started her business hanging wallpaper borders. It took her 1 hour to hang 10-feet of border. She was charging $50 per 10-foot for her service. However, when she was able to increase her speed and efficiency, she was able to hang 200-feet of wallpaper border in the same 1 hour of time, netting her on the average of $1,000 per hour. Now you can begin to see the importance and necessity of improving and perfecting your skills and taking the time and effort to do so.

How Virtual Bankruptcy Assistants Can Increase and Perfect Their Skills

Below are just a few of the ways you can use to help increase your skills to a higher level as a virtual bankruptcy assistant.

1. http://www.713training.com/avba/index.html
Download the AVBA Exam. It is free. The AVBA Exam will give you a complete set of Client Intake Forms to practice with.

2. http://pacer.psc.uscourts.gov/
Login to PACER (or sign up for a free account) and review some of the pleadings that have been filed in bankruptcy cases. Read them and try to understand them. Don’t worry if you are confused the first time you read legal documents. Don’t despair. The more you read them, the better you will get. Also, look at the case summaries and spend time determining the facts of each the case by reviewing the bankruptcy petition.

3. Join a Virtual Assistant organization. This will put you in touch with other virtual assistants and provide ongoing support and training for you to grow your business.

Here are the major ones:

http://www.ivaa.org/
http://www.vanetworking.com/
http://iavoa.org/

Or for a long list of many more, visit:
http://www.virtualassistantbusiness.com/virtual-assistant-organizations.html

Tip: As you visit these websites, scroll down and review the entire page. You can pick up a lot of other good information to help advance your knowledge and build your business.

4. http://www.abiworld.org
Check this website on a weekly basis to keep up with changes and important news in the bankruptcy world. If you have an extra $250, you can join their organization. By joining, you have access to a lot more information as well as the invaluable bankruptcy attorney directory.

5. Read and/or subscribe to bankruptcy blogs.
Blogs are different than subscribing to an ezine and receiving it by email. Because scammers have used email to flood the market with their sales pitches, blogs were invented to change all that. By subscribing to a blog, you visit the blog when you want to. You also get important insider information dedicated to one specific topic. In other words, you don’t have to search through a bunch of ads to get to the good stuff.

Below are a few bankruptcy blogs you may want to view or subscribe to:

http://www.713bankruptcy.com
http://blog.startfreshtoday.com/
http://dcbabk.wordpress.com/
http://www.bankruptcyhome.com/bankruptcyblog/
http://www.bankruptcyorlando.com/
http://blog.totalbankruptcy.com/
http://www.bankruptcylitigationblog.com/
http://www.virtualbankruptcyservices.net/blog/
http://www.bankruptcyreader.com/2007/01/online_bankrupt.html
http://estrinlegaled.typepad.com/my_weblog/bankruptcy_law/index.html
http://paralegalblogsite2.blogspot.com/
http://wordpress.com/tag/bankruptcy-law/

Summary

You will hear marketing experts tell you to “pick a business you enjoy doing.” One reason this advice is important is because you will be completing tasks over and over and over again until you reach the expert level. If you do not enjoy the work, you will not put forth the necessary effort to accomplish your goals.

My prayers and thoughts go with you and I sincerely hope each one of you achieves success in your small business.

————————————–

AUTHOR BIO:

Victoria Ring is a Certified Paralegal and Bankruptcy Specialist and was the first paralegal to develop the Virtual Bankruptcy Assistant field in 1999. She has also developed an entire line of training products and holds several seminars per year in drafting bankruptcy petitions. Her training materials have been approved by NALS, NFPA and the Supreme Court of Ohio for CLE credits. Additionally, Victoria Ring provides speaking and in-house training services for bankruptcy law firms. Visit her website at http://www.713training.com

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